: This means that water-saving techniques like waterless washing or vegetable tanning were used to make the items.
Fashion is one of the world’s most water-intensive industries. This is why so many alternatives are emerging today, in an attempt to reduce this excessive consumption. For example, making a pair of waterless jeans saves tens of litres of water compared to the production of a regular denim product.
: These items are made from at least 50% organic and/or eco-certified materials. Most of these eco-friendly textiles have been awarded the GOTS or Oeko-Tex label and are produced using environmentally friendly methods. Many manufacturers have adopted organic and more environmentally friendly production methods in line with several ethical criteria: -Not using chemicals or GMOs -Minimizing waste -Processing wastewater -Respecting workers and jobs -Ensuring a high-quality end product.