Mellow Yellow is a shoe brand launched in 2003. The designer Bruno Van Gaver chose the acidic name Mellow Yellow in reference to a music track from the sixties, which gives a foretaste of the shoe collections that will follow: fashionable, colourful and modern collections.
Discover Mellow Yellow boots and ankle boots on Place des Tendances.
The history of the Mellow Yellow brand began in 2003 when its founder, Bruno Van Gaver, decided to market a line of shoes under the acidic name of "Mellow Yellow", a reference to the title of a famous song from the 1960s. This play on words expresses the flexibility, humour, cheerfulness and diversity of colours that will become the brand's signature. The shoes are displayed in a modern and warm atmosphere, the decoration is uncluttered and the floor is warmed up with a parquet floor, touches of colours here and there, a wink to the 70's which allow to emphasize the boots, the ankle boots and the ballerinas. Collections of shoes that guarantee absolute femininity.
Check out the Mellow Yellow private sales on Place des Tendances regularly.