It all began in Amsterdam in 2008: Barbara Brenninkmeijer founded By-Bar, a brand of small-scale, handmade accessories. Since then, the company has continued to grow. It is now an internationally accessible lifestyle brand with its own online shop and a store in Maastricht. It also collaborates with several partner boutiques in the Netherlands, Germany, Belgium, France, and Spain.
By-Bar defines itself as a lifestyle brand for the modern woman. The brand aims to have a positive impact and always offers the best possible quality, while seeking the right balance between design, quality, and price. It designs its collections with love, care, and passion down to the smallest detail.
Personal relationships are at the very heart of its success. By-Bar has worked with most of its suppliers and partners since the beginning, which has allowed it to develop long-term, trusted relationships with them. Always open to new learning, the brand acts to reduce its impact by giving absolute priority to its products, people, and the planet. It continuously seeks more responsible alternatives and ensures transparent communication about its journey and conscious choices. In doing so, it hopes to inspire others to also act more responsibly.
The By-Bar style can be described as a successful marriage between clean Scandinavian design and a touch of French elegance, all enhanced by an authentic spark of joy. These collections express an original contemporary aesthetic present down to the smallest detail. This is what makes the By-Bar style so unique.