Bobbi Brown Cosmetics was founded in 1991 with the belief of enhancing natural beauty without hiding it. The brand first launched a line of 10 beige-pigmented lipsticks in collaboration with a pharmacy. The revolutionary success of this makeup line prompted the major retailer Estée Lauder to acquire the company in 1995. The brand is featured on numerous covers of major magazines such as Vogue and ELLE Magazine. In 2007, the first Bobbi Brown Cosmetics retail store opened its doors in Auckland, New Zealand, in partnership with a makeup school. The brand's success led to it accounting for approximately ten percent of Estée Lauder Companies' total sales by 2012. Today, the brand has over seventy-five independent boutiques and continues, day after day, to be a brand committed to providing the ideal solution for all skin tones.
Bobbi Brown Products
Lips, complexion, or eyes, Bobbi Brown is a brand renowned for its expertise in makeup, with product ranges that take care of you and your look, from eyebrows to chin. Here are the essential makeup categories from the brand:
Bobbi Brown's eye products focus on controlled intensity and intuitive application. The long-lasting eyeshadows, available in stick or powder form, offer buildable coverage and matte, satin, or shimmering finishes. The brand's gel eyeliners have become cult favorites for their clean lines and exceptional staying power. For definition, the eye pencils come in creamy textures that are easy to blend or in ultra-precise versions for a more graphic look. The range also includes volumizing mascaras like the iconic "Smokey Eye Mascara"; as well as brow setting gels, to naturally define the brows.
The complexion is at the heart of Bobbi Brown's expertise, with formulas designed for a luminous and natural finish. Foundations are available in fluid, stick, or serum textures, covering all skin tones. Full coverage concealers and correctors are must-haves: used alone or as a duo, they neutralize dark circles and imperfections with precision, without a heavy feel. The brand complements its complexion offerings with smoothing primers, invisible powders, and cream or powder blushes for a custom finish. Our must-have: the Skin Foundation Stick for easy touch-ups throughout the day!
The lip collection combines care and color in a balanced approach. Lipsticks, whether satin, matte, or sheer, offer sophisticated finishes in an easy-to-wear color palette. Prior to discovering, the Luxe Lip Color and Crushed Lip Color ranges, the first known for being pigmented, the latter for its creamy texture and natural finish. As alternatives, we have tinted balms that moisturize while adding a subtle touch of color, or for more precision and hold, lip liners that complete the routine with long-lasting formulas with a soft, easy-to-blend texture. And finally, glosses, shiny but not sticky, that add a luminous and modern dimension to the overall look.
For the rest of the catalog, you'll also find skincare, makeup remover oils, or vitamin-enriched primers for a truly radiant look. Whether for yourself or as a gift for a loved one, Bobbi Brown products and accessories can be found on Place des Tendances, with regular offers and private sales to treat yourself at great prices. Powder sets, SPF cream, vitamin primer, or extra-long lash mascara, the best Bobbi Brown products are here!
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