Founded in 1994 by François Nars, a visionary and avant-garde makeup artist, NARS Cosmetics embodies a free, bold, and uninhibited beauty. With the launch of its iconic lipsticks, the brand allows everyone to express their personality, oscillating between mastered naturalness and unashamed glamour. Success is instantaneous, and NARS revolutionizes beauty standards, inviting exploration, playfulness, and uncompromising self-expression.