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Founded in 1933 in Providence by Sol Koffler, American Tourister was born with the idea of offering durable and accessible suitcases. In the 1950s, it innovated with the first molded luggage, tested from 1965 by flight crews of major airlines. Over time, it expanded its offer to include soft travel bags.
Acquired by Samsonite in 1993, the brand maintains its younger, colorful positioning while benefiting from the group's technical expertise. Its products target a wide audience, from families to independent travelers, combining practicality, robustness, and affordable style.
American Tourister is distinguished by its recognizable designs and vibrant colors, which facilitate luggage identification and appeal to a dynamic audience. Collaborations (Disney, Marvel) and iconic models like the SoundBox illustrate its fun and trendy approach.
The brand also focuses on ergonomics (smooth wheels, well-designed interiors), lightness (Airconic), and more durable materials like Recyclex™. Today, American Tourister remains one of the world's leading luggage references, renowned for its quality, style, and price ratio.
Discover all article categories Bags American tourister, Bags And Purses Accessories American tourister, Luggage American tourister, Wash-Bags American tourister
